Go To Market
Go To Market at TRACTIAN
Being part of TRACTIAN’s Go To Market team means taking a boots-on-the-ground approach to solving real-world problems. Join us!
Job Openings
Go to Market Blueprint
1
Marketing
Identifying the Ideal Customer Profile (ICP)
• Define our target audience and persona strategy
• Build a deep understanding of customer pain points and needs
• Create targeted content and campaigns to engage potential customers
• Develop and execute strategies to generate high-quality leads
2
BUSINESS DEVELOPMENT
Prospect Engagement & Qualification
• Research and assess potential leads based on our ICP and criteria
• Engage leads early to understand their fit and potential
• Ensure that prospects are aligned with our solution before advancing in the funnel
3
SALES & SALES ENGINEERING
Solution Scoping
• Tailor solutions to meet specific customer needs through in-depth conversations
• Conduct thorough technical assessments to ensure feasibility
• Collaborate closely with customers to define the project scope and fit
4
SALES & FIELD ENGINEERING
Implementation & On-Site Support
• Provide on-site technical support
• Train customer teams to maximize platform adoption and usage
• Ensure smooth project handover with a focus on long-term success
5
CUSTOMER SUCCESS
Ongoing Success & Account Growth
• Continuously prove the value of our solution with metrics and performance reviews
• Foster strong relationships with customers to support their evolving needs
• Identify opportunities for upselling and further growth, ensuring customer satisfaction
Our Sales Culture
Conflict as Opportunity
Every conflict is a chance to shape outcomes. We don’t just see things as they are, we explore deeper, challenging the unseen dimensions of a problem. Understanding the customer’s perspective is key, but we push further to uncover opportunities that may not yet be visible.
Resourcefulness as a Path to Success
Soft skills open doors, but hard skills build lasting relationships. Consistency in prospecting, discovering, and closing is crucial. Combining resourcefulness with strong sales capabilities creates a pipeline of opportunities that yield financial success.
Lead, Don’t Follow
We believe in taking the initiative—“I am not led, I lead.” We empower our sales team to take ownership of the process and drive outcomes. Leadership is about anticipating the needs of our customers and guiding them towards solutions that will redefine their success.
Salespeople Have No Past
Every new quarter is a blank slate. Past successes don’t guarantee future wins, and past failures won’t hold you back. Every month is a fresh opportunity to deliver, perform, and grow.
Not every salesperson who works hard will succeed, but every salesperson who succeeded at TRACTIAN works hard. We’re looking for driven, intelligent professionals who are hungry to make an impact and grow with us.
Josh Power
Director of Sales - US & Canada @ TRACTIAN
Why TRACTIAN?
Resourcefulness as a path to success
Soft skills open doors, but hard skills build lasting relationships. Consistency in prospecting, discovering, and closing is crucial. Combining resourcefulness with strong sales capabilities creates a pipeline of opportunities that yield financial success.
Cutting-edge solution, clear and obvious ROI
With a product that delivers undeniable value, you’ll be selling a solution that drives real results—helping companies boost machine reliability and see immediate returns on their investment.
Fast ramp-up process
Hit the ground running! With our streamlined onboarding process, you’ll quickly get up to speed, enabling you to make an impact from day one and see fast results in your career.
When I joined TRACTIAN as an ADR, I never imagined how fast I’d be able to grow within the company. In just a short time, I went from qualifying leads to closing deals with Fortune 500 companies. It’s a place where hard work is recognized, and opportunities are endless. If you’re driven and hungry to learn, you won’t just have a job here—you’ll build an incredible career.
Jim Foster
Account Executive @ TRACTIAN
Joined July 2024
Tackling Industrial Challenges Head-On
The manufacturing industry is a critical driver of economic growth. At TRACTIAN, we focus on providing a strategic approach to machine monitoring, maintenance, and efficiency.
We target organizations managing substantial asset volumes, maintaining dedicated technical teams, and pursuing aggressive growth strategies to ensure availability, revenue stability, and reliability.
We are particularly active in Automotive, Chemical, Energy & Utilities, Glass, Oil & Gas, Mining & Metals, Pulp & Paper, Consumer Goods, and Food & Beverage.
By zeroing in on high-value sectors, we are able to deliver tailored insights that maximize ROI and help our clients navigate the complexities of their operational environments.
Manufacturing Establishments in the USA
Source: Data USA Manufacturing Report
careers at tractian
Job Openings
Work Type:
Job Title
Department
Details
Account Development Representative
São Paulo, SP - On-site
Business Development
Account Development Representative (ADR)
Atlanta, GA - Remote
Business Development
Account Executive
Atlanta, GA - Hybrid
Enterprise
Accounts Receivable
Mexico City, D.F. - Hybrid
Finance
Accounts Receivable Analyst
São Paulo, SP - Remote
Finance
Accounts Receivable Specialist
Atlanta, GA - Hybrid
Finance
Analytics Engineer
São Paulo, SP - Remote
Data Engineering
Business Intelligence Analyst
São Paulo, SP - Remote
RevOps & BI
Customer Enablement Specialist
São Paulo, SP - Remote
Growth Marketing
Customer Success Manager
São Paulo, SP - On-site
Account Management
Data Infrastructure Engineer
Atlanta, GA - Remote
Data Engineering
Data Scientist - Predictive Maintenance
São Paulo, SP - Remote
Data Science
Director of Finance & Operations
Atlanta, GA - Remote
Finance
Electronic Production Technician
São Paulo, SP - On-site
Supply Chain
Energy Implementation Specialist
São Paulo, SP - On-site
Engineering Manager
São Paulo, SP - Remote
Software Engineering
Enterprise Account Executive
Atlanta, GA - Hybrid
Enterprise
Enterprise Account Executive - Expansion
Atlanta, GA - Remote
Account Management
Enterprise Customer Success Engineer
São Paulo, SP - On-site
Account Management
Field Marketing Manager
Atlanta, GA - Remote
Marketing Operations
Firmware Quality Assurance Analyst
São Paulo, SP - On-site
Firmware Engineering
Fiscal Analyst
São Paulo, SP - Hybrid
Finance
Frontend Software Engineer
Atlanta, GA - Remote
Front-End Engineering
Full Stack Software Engineer
São Paulo, SP - Remote
Mobile Engineering
Fullstack Software Engineer
Atlanta, GA - Remote
Front-End Engineering
GenAI Lead Engineer
Atlanta, GA - Remote
Software Engineering
Global Marketing Recruiter
São Paulo, SP - Remote
Sales Recruiting
Hardware Engineer
São Paulo, SP - On-site
Hardware Engineering
Hardware Support Engineer
São Paulo, SP - On-site
Hardware Engineering
Hardware Test Engineer - Electronics
São Paulo, SP - On-site
Tests & Validations
Hardware Test Engineer - Mechanics
São Paulo, SP - On-site
Tests & Validations
HR Manager
Atlanta, GA - Remote
People
Hubspot Developer
Atlanta, GA - Remote
RevOps & BI
Implementation Engineer - Industrial Projects
Atlanta, GA - On-site
Tech & Engineering
Implementation Specialist
Atlanta, GA - Remote
Account Management
Implementation Specialist
Mexico City, D.F. - Hybrid
Account Management
Industrial Project Implementation Specialist
São Paulo, SP - Hybrid
Account Management
Learning Program Manager
Atlanta, GA - Remote
Marketing Operations
Logistics Operator
São Paulo, SP - On-site
Supply Chain
Manufacturing Engineer
São Paulo, SP - On-site
Manufacturing Engineering
Mechanical Quality Inspector
São Paulo, SP - On-site
Supply Chain
Metrology Analyst
São Paulo, SP - On-site
Manufacturing Engineering
Mid-Market Customer Success Engineer
São Paulo, SP - On-site
Account Management
Office Manager - Atlanta HQ
Atlanta, GA - On-site
People
Performance Manager
Mexico City, D.F. - Hybrid
Growth Marketing
Performance Marketing Specialist
São Paulo, SP - Remote
Growth Marketing
Procurement Analyst
São Paulo, SP - On-site
Supply Chain
Product Engineering Leader
Atlanta, GA - On-site
Tech & Engineering
Product Marketing Engineer
Mexico City, D.F. - Hybrid
Product Marketing
Product Marketing Manager
Atlanta, GA - Remote
Product Marketing
Product Marketing Specialist
São Paulo, SP - Remote
Product Marketing
Product Mechanical Engineer
São Paulo, SP - On-site
Mechanical Engineering
Quality Engineer
São Paulo, SP - On-site
Quality Engineering
Regional Sales Manager
Atlanta, GA - Remote
Enterprise
Sales Development Representative
Atlanta, GA - Hybrid
Business Development
Sales Enablement Specialist
Mexico City, D.F. - Hybrid
Enablement
Sales Engineer - Monitoring
Mexico City, D.F. - Hybrid
Solutions Engineering
Sales Engineer - TracOS
Mexico City, D.F. - Hybrid
Solutions Engineering
Senior Backend Software Engineer
São Paulo, SP - Remote
Back-End Engineering
Senior Business Development Representative
Atlanta, GA - Hybrid
Business Development
Senior Business Development Representative
Mexico City, D.F. - On-site
Business Development
Senior Creative Designer
Mexico City, D.F. - Hybrid
Graphic Design
Senior Creative Designer
São Paulo, SP - Remote
Graphic Design
Senior Customer Success Engineer - TracOS
Mexico City, D.F. - On-site
Account Management
Senior Customer Success Manager
Atlanta, GA - Remote
Account Management
Senior Cybersecurity Engineer
Atlanta, GA - Remote
Security
Senior Enterprise Account Executive
Mexico City, D.F. - On-site
Enterprise
Senior Enterprise Account Executive
São Paulo, SP - On-site
Enterprise
Senior Enterprise Account Manager
São Paulo, SP - On-site
Enterprise
Senior Enterprise Account Manager
Mexico City, D.F. - On-site
Enterprise
Senior Field Analyst
São Paulo, SP - On-site
Field Engineering
Senior Field Service Engineer
Atlanta, GA - Hybrid
Field Engineering
Senior Firmware Engineer
São Paulo, SP - On-site
Firmware Engineering
Senior Frontend Software Engineer
São Paulo, SP - Remote
Front-End Engineering
Senior Hardware Certifications Engineer
São Paulo, SP - On-site
Certifications
Senior Industrial Automation Implementation
São Paulo, SP - On-site
Technical Support
Senior Investor Relations Analyst
Atlanta, GA - Remote
Finance
Senior Machine Learning Engineer
São Paulo, SP - Remote
Machine Learning
Senior Manager, Sales Enablement
Atlanta, GA - Hybrid
Enablement
Senior Mid-Market Account Executive
São Paulo, SP - On-site
Mid-Market
Senior Mid-Market Account Executive
Mexico City, D.F. - On-site
Mid-Market
Senior Mobile Software Engineer - Flutter
São Paulo, SP - Remote
Mobile Engineering
Senior Product Designer
São Paulo, SP - Remote
Product Design (UX/UI)
Senior Product Designer - Mobile Design System
São Paulo, SP - Remote
Product Design (UX/UI)
Senior Sales Engineer - Energy Trac
São Paulo, SP - On-site
Solutions Engineering
Senior Sales Engineer - Smart Trac
São Paulo, SP - On-site
Solutions Engineering
Senior Sales Engineer - Smart Trac
Atlanta, GA - Hybrid
Solutions Engineering
Senior Sales Engineer - TracOS
São Paulo, SP - On-site
Solutions Engineering
Senior Sales Engineer - TracOS
Atlanta, GA - Hybrid
Solutions Engineering
Senior Sales Recruiter
São Paulo, SP - Remote
Sales Recruiting
Senior SMB Account Executive
São Paulo, SP - On-site
Mid-Market
Senior System Integrations Engineer
São Paulo, SP - Remote
Systems Integrations
Senior Technical Recruiter
São Paulo, SP - Remote
Tech Recruiting
SEO Manager
Atlanta, GA - Remote
Marketing Operations
SMB Customer Success Engineer
São Paulo, SP - On-site
Account Management
Social Media Expert & Copywriter
Atlanta, GA - On-site
Sales & Marketing
Software Engineer - IoT Applications
São Paulo, SP - Remote
Data Engineering
Sr. SEO & SEM Specialist
Mexico City, D.F. - On-site
Growth Marketing
Staff Backend Software Engineer
São Paulo, SP - Remote
Back-End Engineering
Staff Frontend Software Engineer
São Paulo, SP - Remote
Front-End Engineering
Staff Machine Learning Engineer
São Paulo, SP - Remote
Machine Learning
Staff Mobile Software Engineer
São Paulo, SP - Remote
Mobile Engineering
Systems Integration Engineering Manager
São Paulo, SP - Remote
Systems Integrations
Technical Support Engineer
Atlanta, GA - Remote
Technical Support
Technical Support Maintenance Specialist
São Paulo, SP - Remote
Technical Support