Full Stack Software Engineer
Marketing
Web Development
São Paulo, SP
Remote
Why join us
TRACTIAN is transforming the industrial world by empowering frontline maintenance workers to achieve more. We’ve fused cutting-edge hardware with innovative software into one powerful platform, disrupting legacy systems and delivering smarter, faster solutions for our clients.
Area
Our Marketing team is the technical engine driving Tractian story, translating advanced industrial solutions into clear, impactful benefits for our customers. Covering every touchpoint – from acquisition to long-term engagement – we focus on customer impact, developing content that resonates with engineers and maintenance teams.
What will you do
As a Full Stack Developer in our Marketing team, you will be responsible for building, optimizing, and scaling Tractian’s digital platforms and web properties. You’ll work closely with our Product, Growth, and Marketing teams to implement robust web experiences, improve automation workflows, and ensure seamless integrations across platforms. You’ll play a key role in developing high-performance, secure, and maintainable solutions that drive growth and efficiency.
Responsibilities
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Develop and maintain front-end (React/NextJS, Tailwind CSS) and back-end (Node/NestJS, PostgreSQL, DynamoDB, Prisma ORM) solutions.
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Develop and optimize marketing automation workflows, including pixel tracking, lead scoring, UTM tracking, and CRM integrations.
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Ensure seamless integrations between web properties, ad platforms (Google Ads, Meta, LinkedIn), and analytics tools (Google Tag Manager, PostHog, Amplitude).
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Automate marketing and web workflows to enhance efficiency and reduce manual effort.
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Optimize SEO, performance, and conversion rates (CRO) across web properties.
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Ensure website security, session management, and authentication protocols.
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Implement and improve analytics, performance tracking, and A/B testing to drive data-driven decisions.
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Collaborate cross-functionally with Product, Marketing, and Growth teams to align web initiatives with company goals.Implement A/B testing infrastructure and performance tracking to support data-driven decisions.
Requirements
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Bachelor’s degree in Computer Science, Engineering, or a related field.3+ years of experience in web development, including hands-on experience with Typescript, Node.js, and SQL/NoSQL databases.
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Strong knowledge of React/NextJS, Tailwind CSS, and responsive web design.
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Solid understanding of web security, authentication, and best development practices.
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Expertise in web performance optimization, automation, and scaling digital experiences.
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Experience leading teams, mentoring developers, and fostering an engineering-first culture.
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Expertise in lead scoring models, behavioral tracking, and predictive analytics to enhance demand generation efforts.
Bonus Points
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Experience with marketing automation, personalization, and CRO strategies.
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Experience with MarTech stacks and automation tools to optimize digital marketing operations.
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Familiarity with DevOps, cloud infrastructure, and API integrations.
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Hands-on experience with data-driven growth strategies and A/B testing.
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Strong analytical mindset, leveraging data to refine UX, conversion paths, and web automation
COMPENSATION
• Competitive salary and stock options
• Optional fully funded English / Spanish courses
• 30 days of paid annual leave
• Education and courses stipend
• Employee Giving
• Earn a trip anywhere in the world every 4 years
• Day off during the week of your birthday
• Up to R$1.000/mo for meals and remote work allowance
• Health plan with national coverage and without coparticipation
• Dental Insurance: we help you with dental treatment for a better quality of life.
• Gympass and Sports Incentive: R$300/mo extra if you practice activities
If you want to build a ship, don't organize people to collect wood, assign them tasks, and give orders. Instead, teach them to long for the vast and endless sea.
Antoine Saint-Exupery