Campaign Analyst

Marketing

Marketing Operations

São Paulo, SP

On-site

Why join us

TRACTIAN is transforming the industrial world by empowering frontline maintenance workers to achieve more. We’ve fused cutting-edge hardware with innovative software into one powerful platform, disrupting legacy systems and delivering smarter, faster solutions for our clients.

Integrated Campaigns at Tractian

Tractian’s Integrated Campaigns team connects global strategy with regional execution to drive pipeline and engagement across key markets. Working cross-functionally with Growth, Product Marketing, Field Marketing, and RevOps, the team brings integrated campaigns to life through coordinated, multi-channel activations. Focused on performance and execution, the team ensures campaigns are launched effectively, stay on track, and are optimized to align with business goals.

What you'll do
As a Campaign Specialist at Tractian, you will execute integrated marketing campaigns across Brazil, translating global strategy into localized, high-impact tactics. You will work across multiple channels and partner with cross-functional teams to ensure campaigns are delivered on time and perform effectively.

Responsabilities

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Execute multi-channel campaigns, including email, social, webinars, and ABM programs
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Build and launch email campaigns using HubSpot
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Support campaign messaging, ad copy, and content execution
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Localize global campaigns for Brazil
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Collaborate with Field, Growth, Product Marketing, and RevOps teams
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Track and report on campaign performance, identifying optimization opportunities
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Manage timelines and ensure timely campaign delivery

Requirements

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2–3 years of experience in B2B marketing, demand generation, or campaign execution
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Bachelor’s degree in Marketing, Business, Communications, or related field
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Fluent in English
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Hands-on experience executing multi-channel campaigns
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Experience with email marketing automation and CRMs (Hubspot or similar)
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Strong organizational and project management skills
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Ability to work cross-functionally in a fast-paced environment
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Comfortable analyzing campaign performance and metrics

Bonus Points

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B2B SaaS, industrial tech, or enterprise technology background.
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CMP Certification.
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Experience building event programs from the ground up in a scaling company.
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Familiarity with revenue attribution and pipeline influence models.

Compensation & Benefits

• Competitive salary and stock options
• 30 days of paid annual leave
• Education and courses stipend
• Earn a trip anywhere in the world every 4 years
• R$1.035/month for meals allowance
• Health plan with national coverage and without coparticipation
• Dental Insurance: we help you with dental treatment for a better quality of life.
• Wellhub and Sports Incentive: R$300/mo extra if you practice activities